Reflections, Strategy SEO Dies Every Month (And Yet, Here We Are) September 6, 2025 Maddy Breaking: SEO is dead. Again. This time for real. Just like last month. Every few weeks, someone — a news… Continue Reading
Strategy, Execution, Reflections What Small & Mid-Sized Businesses in Mysore Get Wrong About Digital August 14, 2025 Maddy And what to fix before spending another rupee on ads, websites, or SEO I live in Mysore.And I’ve worked with… Continue Reading
Reflections, Blog, Strategy Why I Chose Freelance Platforms After 20 Years Inside Brands and Agencies August 13, 2025 Maddy And why I believe the right clients are already there — waiting for the right partners I’ve worked across agencies,… Continue Reading
Execution, Reflections The Best Strategy Deck I Made Was the One No One Used July 14, 2025 Maddy The hard truth about why some of your best work won’t land — and what to do about it It… Continue Reading
People, Reflections I’ve Worked with Agencies, Brands, and Startups — Here’s What They Don’t Understand About Each Other June 30, 2025 Maddy Decoding the disconnects that keep great teams from working well together If you’ve ever sat in a room where a… Continue Reading
Execution, Strategy Most Brands Don’t Need SEO — They Need to Rethink Growth June 16, 2025 Maddy Because traffic without traction is just noise Let’s get this out of the way:SEO is not a growth strategy. It’s… Continue Reading
Execution, People The Wrong People Make the Right Strategy Useless June 8, 2025 Maddy Why your strategy isn’t broken — your team might be. Let’s start with the uncomfortable truth: A brilliant strategy in… Continue Reading
Reflections I Never Wanted to Be a Consultant June 1, 2025 Maddy Why I chose to build something different with Ask Maddy If you’d asked me five years ago where I saw… Continue Reading